No text, to avoid ruining the visual effect, and because you know, I'm not really into soccer but how to ignore this upcoming event when everybody's talking about it all around ?
But then...
- After discussions, sponsors wanted to add their logos and TV channel wanted to display a MASSIVE date of the begining of the championship...
- Due to image rights issue, the official ball was finaly replaced by a vanilla soccer ball.
- Because of a lack of time and budget, the transparent background has been abandoned in favor of a grey printed micro perfored film, which killed the relief effect.
So, I'll just show you the initial project as I've thought it.
Mock-up
Print file preview
Try switching between light and dark themes to reveal the glass effect
The original psb file is a huge 1.6 Go psb file.
The Photoshop glass effect took hours to be rendered in this scale.
À l'occasion de la coupe du monde 2010 de football, on m'a commandé un visuel géant pour promouvoir l'événement sur un support exceptionnel sur lequel j'ai eu le privilège de pouvoir exercer plusieurs années : La tour TF1 de Boulogne-Billancourt.
On m'a laissé champ libre pour la composition de mon visuel et, considérant l'événement suffisamment médiatisé pour ne pas nécessiter de s'encombrer avec du texte pour l'annoncer, j'ai imaginé un ballon géant qui traverserait la tour de verre, en trompe-l'œil.
Les choses n'Ă©tant jamais si simples,
Really Beautiful
RĂ©pondre